| PAGE RANKING THE GROWTH OF A WEBSITE |
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What page rank is in layman's terms is? The link analysis element used
by Web entity- Google search engine that relates to a numerical
equivalent to each element of hyperlink documents. Usually page rank
tells the purpose of measuring documents relative importance within
it's or the set of inclusion. The algorithm of page rank can also be
applied to any collection of entities with reciprocal quotations and
references.
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Page rank is a trademark of Google and the page rank process holds a
US patent to US Stanford University and Google holds the exclusive
license rights on the patent. Google always change the algorithm of
page rank as ways of avoiding unwanted popularity of penalize
websites.
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Page rank uses its vast link structure to indicate an individual's
page value. As Google interprets a link from a page to another one, it
will look at it more than the sheer number of votes or links a
received by a page, but also the page that casted the votes- hence
making it as sort of ballot among all other pages on the web where a
vote of support is seen in a hyperlink. A page that is linked to by
many pages with high rank will receive a high rank itself. Provided
there are no links to a web page then there is no support to it.
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 Google assign a numeric weighting for each page on the internet on a
scale of 0-10, this gives the equivalent value of a website's
importance as seen in the eyes of Google. This end of the year, Google
now occupy the highest rank followed by Yahoo.com. Most online
companies are vying for page rank 8 while the acceptable or profitable
page rank is 5. A PR 5 will have an equivalent of 100,000 thousands
unique daily visitors or more.
Remember that a page rank is influenced by the quantity and quality of
incoming links and outgoing links from one's site as well as search
words relevance on the page and actual visits reported by Google
toolbar. To prevent manipulation e.g. spam indexing etc. Google
employs its other methods to fool proof its search engine initiatives.
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